Through Editor’s Ink, we’ve worked with hundreds of clients over the years, ranging from first-time poets to industry-leading corporations. We have had client relationships that have spanned almost 10 years and others that have died before they ever got off the ground. When a potential client contacts us, they are given the red-carpet treatment. We are truly eager to learn more about their project needs and expectations and we are happy to explain how we can help. Every project has a high priority and individual team members are assigned to make sure that every client is the sole focus of at least one or more of our writers or editors.

Yet, occasionally, a client will arrive with unrealistic expectations or project requirements that are so vague and fluid that there could be several possible interpretations of what they need. And although these instances are rare, they present unique challenges. How do you explain that a client’s expectations are unrealistic or that their project description is unclear? The answer is: QUICKLY.

Freelance writers and editors, especially those that are new to this type of work, will often promise to deliver whatever a client asks or feign understanding of unclear or contradictory instructions in an attempt to get the client to commit to working with them. The thought process is to get the client in the boat and figure out the details after the fact. And while I completely understand this way of thinking and have been there many times myself, the best approach is to question and clarify everything immediately. And then reiterate your understanding so that the client can confirm that everyone is on the same page.

Once that is done, the decision must be made as to whether or not you should continue working with a particular client. Are they asking too much? Can you possibly deliver and feel satisfied given the rates they are willing to pay? Are their instructions clear? These are all issues that must be resolved prior to beginning work. To a large extent, they will determine the success of every project on which you work.

Take your time. Assess every opportunity. And don’t be afraid to say no.

Tags: advice for freelance editors, freelance writers, freelance writing careers

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